Certificate in Strategic Innovation Entrepreneurship

GRBA 808

Improve the student's ability to think strategically and understand the formulation and implementation of business strategy. Use the industry analysis framework to identify, interpret, and evaluate the sources of a firm’s competitive advantage. Make sense of corporate complexity and market uncertainty to derive a competitive firm strategy; why firms choose to compete in certain businesses; which business strategies are successful in which environments; and how firms can change in response to dynamic environments. Readings and lectures illustrate strategic management theories and frameworks while case discussions and projects provide opportunities for application.

GRBA 853

Development and implementation of corporate strategies and policies. Interrelationships between the external and internal environments of the organization (including functional areas) are stressed through identification, analysis and implementation of solutions to strategic situations facing varying types of organizations. Policy cases, live cases/industry analyses and an executive-level simulation game. Bridging the gap between management theory and practice.

MNGT 818

The process of developing organization designs to increase competitive advantage. Discuss live cases of organizations, evaluate how well their structures support the strategies the Top Management Team has devised and the impact on overall organizational success.

MNGT 821

Crosslisted with: ENTR 821

Focuses on the management of new firms, including small businesses designed to be lifestyle ventures and firms destined to grow. Exposure to variety of growth opportunities including franchising, organic growth and expansion of smaller businesses or units within larger firms. Teaches how to manage a new business and exploit an entrepreneurial opportunity and manage resources to sustain the firm once the business is running. Learn through a variety of hands-on methods designed to enhance their critical thinking and practical business skills. Case study analysis and exposure to thought leadership in the field are part of the core learning methods.

MNGT 822

Crosslisted with: ENTR 822

Addresses financial, human resource, operations and marketing issues that face entrepreneurs whose businesses are confronted with significant growth. In addition, will learn change management concepts that are targeted towards managing an organization in extremely turbulent times. Prepares students to work in fast-growth firms, whether they are interested in starting their own business or joining an already established fast-growth firm. Helpful for students interested in fast-growth industries such as life science and high technology.

MNGT 823

Crosslisted with: ENTR 823

Takes an in-depth look at the business planning process. By the end of the class, students produce their own business plans. Learn through their own business plan writing, through in-depth cases studies, by engaging in role plays and by interacting with business executives. Business plans are a critical part of any organization, thus, preparing students to develop business plans for a variety of new concepts and ideas, whether inside an established firm or as part of the start-up new venture. Students will be asked to enter their business plans into the business planning competitions in which the University participates.

MNGT 840

Understand, analyze and problem solve around the array of decisions that, entrepreneurs, managers and CEOs consider when determining where and how to grow. Learn and apply qualitative decision frameworks that enable more thorough decision analysis to your own company or a company that you work for, cases studies and your own personal growth path.